Client Success Stories

See How We Deliver Real Results for Businesses Like Yours

Case Studies: Real Results, Real Businesses

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Case Studies: Real Results, Real Businesses *

Knoxville marketing team celebrating digital campaign success with client

At NORIN Digital, we don’t just talk about results—we prove them. Our case studies highlight real businesses that faced challenges and the custom strategies we implemented to drive their success. Whether it's SEO improvements, eCommerce growth, or website performance optimization, our tailored solutions deliver measurable results.

Happy clients reviewing SEO and web design case study results with NORIN Digital

Case Study #1: Increasing Organic Traffic for a Local Business

Client: A local roofing company struggling with low search rankings
Industry: Home services
Challenge:

  • Low visibility on Google search

  • Few leads coming from their website

  • Competitors outranking them in search results

Our Solution:
✔️ Conducted in-depth keyword research targeting local search terms
✔️ Optimized on-page SEO, including meta tags, headers, and internal linking
✔️ Built local citations and improved Google Business Profile for better local rankings
✔️ Created SEO-optimized blog content to attract organic traffic

Results:
📈 275% increase in organic website traffic within six months
📈 58% increase in inbound calls and quote requests
📈 Ranked top 3 for high-intent local search terms

🗣 Client Testimonial:
"NORIN Digital completely transformed our online presence. We went from barely getting website inquiries to a steady flow of leads every month." – John D., Business Owner

Case Study #2: eCommerce Sales Growth for an Online Store

Marketing team and business owners discussing digital growth case studies in East Tennessee

Client: A fashion boutique struggling with online sales
Industry: Retail & eCommerce
Challenge:

  • High cart abandonment rate

  • Low product page conversions

  • Poor visibility on Google Shopping

Our Solution:
✔️ Improved product page SEO and structured data for better visibility
✔️ Optimized checkout process to reduce cart abandonment
✔️ Launched Google Shopping ads with optimized targeting
✔️ Set up abandoned cart email automation to recover lost sales

Results:
📈 62% increase in online sales within 90 days
📈 35% reduction in cart abandonment rate
📈 Featured in Google’s top product searches for key terms

🗣 Client Testimonial:
"We had been struggling to make online sales, but NORIN Digital turned things around. Our checkout is seamless, and sales are up!" – Sarah M., Store Owner

Business owner reviewing digital marketing analytics and SEO case studies on a computer in Knoxville office

Case Study #3: Website Performance & Speed Optimization

Client: A service-based business with a slow-loading website
Industry: Professional services
Challenge:

  • Website taking 5+ seconds to load

  • High bounce rate due to slow speeds

  • Poor mobile experience

Our Solution:
✔️ Compressed and optimized images and media files
✔️ Implemented caching and CDN integration for faster load times
✔️ Removed unnecessary plugins and optimized WordPress database
✔️ Improved mobile responsiveness and UX

Results:
📈 73% faster website load time (from 5.2s to 1.4s)
📈 41% decrease in bounce rate
📈 Improved Google Core Web Vitals score

🗣 Client Testimonial:
"Our website used to be painfully slow, but NORIN Digital made it lightning-fast. Now, customers stay longer and convert more!" – Mike T., CEO